India's global IT and telecom solution provider Infologic Consultancy Services Pvt Ltd (ICSPL) today signed Memorandum of Understanding with Help Consultancy and Telecommunication Service to offer bilingual (Arabic & English) mobile VAS push email "Jaamun" to Yemen market developed by Infologic JV telecom technology partner Omnibytes Technologies.
Through the use of such kind of service, an ordinary phone works as a smart phone and allows the users to access their e-mails, compose, Forward, Reply and besides providing access to alerts from social networking websites (Facebook, Twitter) without the use of mobile internet connection/GPRS.
The goal of this MoU is to introduce mobile value added services (VAS) to Yemen market and Mena region as SMS is expected to contribute the bulk of messaging revenues in the Middle East up to $12.5bn in 2015 and mobile operators in Mena have an opportunity to drive massive growth in average revenue per user (ARPU) and traffic on their networks by offering VAS such as Push e-mail access to their customers as "SMS is the second-most-common mobile communications medium in the world, after voice. It continues to have a significant utility as a universal means of communications and connectivity and as an enabler for the delivery of content and services, for both the consumer and enterprise markets" said Mr. Khan, Director International Business, ICSPL Middle East.
Mr. Khan says that since we launched in Indian market we are greatly buoyed by a significant rise in the push email customer base across India and our expansion plan involves two simple elements: to ensure that our product is one of the best in the industry and to continue to liberate customers and be refreshingly different, by bringing in the best products and services into India and Mena market, and by innovating continuously.
Mr. Khan says that any VAS business can be extremely profitable for a mobile operator since there are no interconnection fees to eat into its revenues. In addition, operators benefit from gaining extra revenues without needing to make large investments in extra new hardware or support and sales staff. For launching the push email service as a VAS, we need to integrate with the mobile operator's SMS account. Subsequent to the integration, "Jaamun" would be responsible for activating and operating service for the end user.
Yemen is the one of the First Middle East country to effectively implement with the bilingual (Arabic & English) Mobile VAS Push Email "Jaamun" and added that under the MoU, ICSPL will provide the Value Added Services to all four local operators with approx. 10 million subscriber base through a local Alliance partner Help Consultancy and Telecommunication Service and the company is dedicated to produce quality products through the continuous technology enhancement and we are also negotiating quite intensely with a few other Mena regional operators to launch bilingual (Arabic & English) Mobile VAS Push Email "Jaamun" by the end of February 2011 Said Mr. Khan.
Mr. Atef, Director, Help Service, said, "It gives us great pleasure to announce the signing of MoU with Infologic Consultancy Services Pvt Ltd since it is aligned with our endeavor of bringing more and more services to common man through local operators." source
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