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Wednesday, February 16, 2011

IndiaTimes join hands with Reliance for WorldCup

The rights, bagged from Reliance Communication Limited, include mobile content services including all the needed services like SMS , voice & video alerts, live audio commentary, mobile content downloads and 2G and 3G.

Mahesh Prasad the president of Reliance communication said that, Indiatimes had an absolute and broad network services on 58888 and had the largest collection of infotainment content, it was therefore a strong natural choice for them distribution partnership. He added that they believe that with media strength alongside, Times would bring great value to the mobile subscribers.

Commenting on Reliance Mobile’s association with ICC Cricket World Cup 2011, Mr. Anil Pande, Head VAS, Reliance Communications said that, as ICC's 'Global Partner' till 2015 they were honored to be associated with the game that was gaining popularity across the World.

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